Sarah Palin has proven to be one of the most mercurial of political figures of our day. She burst on the national scene as John McCain's surprise vice presidential pick and proceeded to make numerous friends as well as foes with her brand of conservative populism. A series of political gaffes brought a lot of media attention to her -- perhaps more than was really warranted for a VP pick -- but ultimately I don't think she can be blamed for her ticket's general election failure. The 2008 election was more about Barack Obama and George W. Bush than John McCain...I think any Republican would have had an uphill battle trying to win over a Bush-weary electorate while facing such a skilled campaigner as President Obama. In 2008, I saw no reason Sarah Palin couldn't build on her newfound popularity and be a serious political contender in the future despite her loss. In 2009, I've started to doubt that possibility.
I remember how people accused Fred Thompson of being too lazy to become president in 2008. He didn't like campaigning or doing all the little things that win campaigns, political wonks said. They may well have been right about Fred -- his presidential campaign didn't really get off the ground. He actually seemed to do better before he started running! I suspect Sarah Palin is in the same mold. The fact that she was caught off-guard in interviews seemed to suggest a lack of preparation which at the time I chalked up to nervousness and inexperience. Her decision to resign as Alaska's governor this year, though, is hard to defend politically. You can be a governor and a national figure at the same time -- heck, Mrs. Palin was Alaska's governor WHILE running for vice president! The way she just left office abruptly without serving out her term makes me seriously doubt how much Palin really enjoys the process of governing. Any political heat she felt in Alaska as governor would pale in (no pun intended) comparison to what she'd get in Washington as president. By resigning as governor, she made me wonder about her willingness to stay the course and deal with the nitty gritty of national politics. In fact, I thought at the time she might be quitting politics altogether. However, she's quickly written a new book, Going Rogue, which is largely about the campaign and is currently hitting the news circuit pretty hard. Maybe she's just trying to make her voice heard and make some money at the same time, but my guess is a 2012 Palin presidential run is still quite possible.
Can she win the Republican nomination if she does run? I do think she remains personally popular, and I actually think a voter who likes a politician personally is going to be a more loyal voter for a candidate than one who votes on ideological grounds. For example, the people who voted for Barack Obama because they liked who he was as a man most probably still like him; those who voted for him because he supported universal health care without individual mandates or thought he would rapidly bring the troops home are probably feeling more disenchanted at the moment. I think Palin's going to have a really hard time convincing anyone who doesn't already like her, though. She'll need to work hard and do a lot of preparatory work no matter how against her nature that is -- she'll have to anticipate and plan how to deal with tough questions like, "Since you quit as governor, how do we know you won't quit as president, too?" I definitely wouldn't want to be her going into the campaign, but perhaps she can make things easier for herself by what she does outside of politics over the next couple of years. People do forget, after all, even though we have YouTube to remind us of stuff now. However, if other former governors like Mitt Romney and Mike Huckabee run in 2012 (and Tim Pawlenty is another possibility), they'll be able to contrast their gubernatorial records with that of Sarah Palin...I think they'll come out well ahead in that comparison. She can brush a lot under the rug, but perhaps not quitting as governor.
Ultimately, polling may be what decides the issue. I wouldn't put much weight on the early early polls that have been conducted this year that have tended to show Palin, Huckabee, and Romney as leading contenders. What will matter is who emerges after the 2010 midterm elections with serious intent to run -- I suspect some shadow names being floated at the moment, like Newt Gingrich, will vanish by then. If an early favorite or two seems disinterested in running and a lesser known figure like Pawlenty remains relatively low profile, I think Palin may very well throw her hat in the ring and see what happens. I don't, however, think she'll win. She might be better off running for Congress in Alaska and trying to rebuild her political career that way...or else just enjoy private life and make the most of her celebrity. I have to give her credit, though, for keeping everyone guessing. That, arguably, is her greatest talent!
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